On New Terms Media
On New Terms Media is a consultancy, platform & framework helping leaders rethink their work and the narratives behind it, founded by award-winning journalist Caroline Fairchild. We're the editorial partner for leaders building narrative-driven brands — signature frameworks, thought leadership, and platforms that last.
Signature Frameworks
The thinking thatbecomes the brand. I build the named, ownable idea that turns your expertise
into a recognizable point of view — the framework you point to in a keynote, the lens that travels across talks, essays, and the raise.My own is Leadership On New Terms, a structural framework for how leaders renegotiate
work in the age of AI.Audience Growth & Platform Strategy
The editorial infrastructure that holds the voice: newsletters, interview series, and content franchises, designed and run to
editorial standards that endure beyond any single role.
Thought Leadership
The voice that compounds: LinkedIn strategy and writing, long-form essays, op-ed development and placement, and interview prep — sharper and more recognizable over time.
Research-to-Narrative Translation
The full stack — idea conception, survey-instrument design, analysis, report writing, and amplification strategy. I led Lean In and McKinsey's Women in the Workplace report, the largest study of its kind on the state of women in corporate America, for multiple years.
© 2014